Founded in Hong Kong in 2019, Slime it! pioneered the interactive slime experience in the region and has since become the definitive leader and trendsetter in tactile creative play. We are a one‑stop DIY playground where slime lovers of all ages and skill levels can unleash their creativity while exploring a vast variety of textures, colors, scents, and charms.
Our signature Wall of Charms - a visually captivating and photo‑worthy attraction—epitomizes the Slime it! experience. It’s not just about making slime look cooler; it’s about the joy of customization, the ASMR‑satisfying textures, and the 100% hands‑on fun that turns every visit into a stimulating sensory adventure. With friendly in‑store experts always on hand to guide and inspire, every customer leaves delighted.
From our first locations in K11 Musea, Windsor House, and Stanley Plaza, Slime it! has expanded thoughtfully and dynamically:
- In 2022, we launched GLOW IT! at K11 Musea, a sub‑brand dedicated to glow‑in‑the‑dark slime magic.
- In 2024, we opened our first international shop at Plaza Singapura in Singapore, followed by a second location at Sentosa’s WEAVE in October 2025.
- In September 2025, we unveiled our flagship China store at Shenzhen’s UpperHills, featuring both Slime it! and GLOW IT!.
- In December 2025, we proudly opened our Beijing Solana store, bringing our signature sensory‑play experience to the capital and further strengthening our presence across Greater China.
Throughout our growth, we have remained committed to exceptional quality and customer safety, using only EU‑approved materials in all our slime products. More than just a craft, the Slime it! experience is designed as a creative escape and a joyful form of stress relief, where every visit sparks imagination and leaves lasting memories.
Slime it! - where creativity meets play, and every hand‑made moment shines.